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sat9AM - 8PM
sun9AM - 6PM
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What is it about Christmas that stirs our memories? Certainly, memories overflow when we gather with those we love, especially as we remember those who are no longer with us. Perhaps the annual rituals of the season, like venturing to the mountains to choose a live Christmas tree or searching through a shoebox filled with heirloom ornaments that have adorned your family’s trees for generations, conjure tales from long ago. It’s likely, too, that our holiday memories include exceptional moments, like taking your child to visit Santa for the first time or watching snowflakes paint a picturesque scene on a rare, white Christmas. ...read more
At Home | Customer Stories | Mast Family Favorites
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In these modern times, there aren’t as many reasons to hang our stockings “by the chimney with care.” That is until Christmastime arrives, and then we all want the biggest, grandest stocking we can find to be filled by Santa on Christmas Eve. How did that even become a thing? And what are some ideas for stocking stuffers? We’re glad you asked. ...read more
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Jack Tales are one of Appalachia’s most beloved storytelling traditions. The oral folklore series recounts the antics of Jack, a clever young boy, who finds himself in countless predicaments.
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In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
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Last week we explored “How to Select the Perfect Host Gift." This week we offer shopping tips for all the other wonderful people in your life… from your family member, who seems to already have one of everything, to that special someone, who sometimes leaves you stumped. We’ve checked in with our Mast Store gift-giving experts to help unravel the mystery of finding the perfect gift for just about anyone on your Christmas list.
We all know someone who’s an expert at selecting the most thoughtful gift. One of the Mast Store Family's gift-giving pros is our Community Outreach Manager, Deb. She has impeccable taste and always knows just what to get every person for any occasion. Deb shares, “The first and most important thing to remember is that I need to forget everything I like when shopping for someone else. I’m not giving the gift to myself, and my tastes may not match the preferences of my recipient.
“Next, think about the person you’re buying for,” she continues. “What’s their favorite food, color, do they have a hobby or special interest? Make mental notes about the things you know about the person. Even the smallest detail might prove to spark an idea!
“If the person you’re buying for collects a special item or has a special theme in their home, proceed with caution. I always remember this story about my aunt. She chose a French theme for her kitchen, purchasing special accent pieces as décor. Over the years, friends and family added items to help with her theme. One day, a visiting neighbor pulled into the driveway, and my aunt jumped up and ran to the hall closet. This closet was packed full of French-themed items. My aunt chose one and quickly set it out. Come to find out, the neighbor had given it to her for the kitchen. My aunt didn’t want to hurt her neighbor’s feelings, so she made sure it was on display for the visit. What a painful process! Everyone wanted to be thoughtful, but their theme-related gifts had become more of a burden for my aunt.”
Here are a few more gift-giving tips to consider from the pros at Mast General Store:
“Don't feel that you have to buy an expensive gift,” shares Mary. “Money isn’t important. The love and care you put your gift are worth so much more than the cost of the item.”
Dave suggests, “If you’re really stumped, why not ask? After many years of marriage, my wife appreciates when I ask her what she really wants for Christmas and birthdays instead of just guessing. Surprises are fun too, but it’s always nice to get her exactly what she wants and needs.”
A homemade gift is usually a treasured gift. Just like every parent cherishes their children’s handmade cards, your friends and family may appreciate presents crafted by hand, too. During my daughter's winter break this year, we're going to bake cookies and make homemade candles for our friends and neighbors. The time and energy you invest in creating your own gifts will not only please the recipient, but it will create wonderful holiday memories for you and the people who help you craft them (like your children).
Our final suggestion is to choose a gift that reminds your loved one of shared memories. Make a mental list of places and events you’ve enjoyed with that person. If they revolve around a theme, like hiking for example, select a gift that reflects those sweet times together. Maybe choose a photo from one of your hikes and frame it. If you’ve shared special days at the beach together, purchase a bracelet, necklace, or Christmas tree ornament made of seashells. The symbolic gift will remind them of the memories you’ve shared.
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