mon10AM - 6PM
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mon10AM - 6PM
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mon10AM - 6PM
tue10AM - 6PM
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fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
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fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
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thu10AM - 6PM
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sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
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wed10AM - 6PM
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fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
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sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
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sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
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fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
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fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
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sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
Mast General Store has long served as both a hub and a haven for neighbors in its community. From the late 19th century through the present, the store has provided for the needs of those it serves, not only as a merchant but also as a philanthropist. ...read more
Behind the Scenes | Inspiration
All
“Sweetheart” is one of the oldest terms of endearment in the English language. For most of the time the phrase has existed, there’s no surprise that its literal meaning has been associated with foods that conjure the pleasingly “sweet” sensation of love itself. ...read more
Inspiration | Local Flavor
All
How would you like for your life to look one year from today? Would it look different than it does now? Most folks enjoy positive change and a fresh start, but it can be difficult to implement those things without a plan. The New Year provides the perfect opportunity to resolve to start anew, and it doesn’t have to be joyless or a drudgery. We offer a few “do-able” ideas from a personal perspective to help you approach your 2016 resolutions. ...read more
Inspiration
All
We’ve all said the phrase, “If these walls could talk, what stories they would tell.” That could be said about many places and perhaps the walls themselves – think about Russia’s famous Amber Room if it’s ever found. Much closer to home, we started wondering about the iconic centerpiece of the Front Room at the Original Mast General Store. Just what is the story of the pot-bellied stove? ...read more
Local Flavor
Original - Valle Crucis
"It's better than Halloween!"
Disney Magazine said of the Mast Store Candy Barrel.
...read more
Local Flavor
Annex - Valle Crucis
Back 40 years ago, you couldn't grab a bite to eat in the Valle. It meant a drive to Boone or to Banner Elk or to Mountain City over in Tennessee. That is until John and Faye Cooper decided to open the Mast Store Deli. Sandwiches and soups were served in the back of the store. Here's a little of that story, including a bit of it in Faye's own words. ...read more
Mast Family Favorites | Local Flavor | Behind the Scenes
Original - Valle Crucis
Have you ever wondered where the practice of making New Year’s Resolutions started? According to History.com, it’s a practice that’s at least 4,000 years old. The Babylonians made promises to the gods to pay their debts and to return items they had borrowed to curry favor. The Romans changed the calendar to start the New Year in January, named for the god Janus, who had two faces – one looking into the past and the other focused on the future. ...read more
At Home | Inspiration
All
The holidays – it’s a time when lots of questions are asked. How do reindeer fly? How does Santa visit everybody’s house all on one night? And what would be a good thing to get John, Susan, and Beth? While the answers to the first two questions will require a lot of research and debate, Mast Store has the answers to the last question. Here are our top 13 gift ideas for 2019. ...read more
a | Inspiration | At Home | Mast Family Favorites
All
This is the final Fall Foliage Primer of the year. It looks like Knoxville, Greenville, and Hendersonville still have some locations of high color. Other reporting spots - Boone/Valle Crucis, Asheville, and Waynesville - have some spotty color (particularly Oaks, which are in their glory right now, and some Maples). There are still lots of activities to get out and enjoy, too. Check out what our reporters have to suggest as well bid you a fond farewell until next year. ...read more
Fall Foliage Primer
Annex - Valle Crucis | Boone | Greenville | Hendersonville | Knoxville | Original - Valle Crucis | Waynesville|Asheville
There is a Japanese proverb that says, “One kind word can warm three winter months.” If a kind word can be so powerful, what can a kind action do? Colder weather is on the way, so coats, hats, and gloves are needed to be ready for it. During the month of November, Mast Store and Columbia Sportswear are partnering for the fifteenth time to Share the Warmth Coat Collection in our home communities ...read more
At Home | Inspiration | Mast Family Favorites
All
We are reaching the peak! All locations can safely report that Fall is HERE! Some locations - like Valle Crucis and Boone - are just past peak, but still have pockets of incredible color, while other locations - like Greenville and Knoxville are just beginning to reach their highest color show. And there's lots in between in Waynesville, Asheville, and Hendersonville. It's our favorite time of year! Colder weather is on its way everywhere this week, so no matter where you're visiting, be sure to bring a jacket, a fleece, and a raincoat. The weather this time of year changes quickly. Take a look to see the fun activities to enjoy this week. ...read more
Fall Foliage Primer
Annex - Valle Crucis | Boone | Greenville | Hendersonville | Knoxville | Original - Valle Crucis | Waynesville|Asheville
It's week five of the Fall Foliage Primer and the color is beginning to show itself all over. Frost is likely in the Boone/Valle Crucis, Waynesville, and maybe Hendersonville areas later in the week, which will hasten the color change. Temperatures are perfect for leaf viewing, but there may be some showers, so remember your jackets. Check out this week's recommended events and activities. We're sure you'll find some of them to be "spooktacular." ...read more
Fall Foliage Primer
Asheville | Boone | Greenville | Hendersonville | Valle Crucis | Waynesville |Knoxville