Browse/Tag/Mast Family | Mast General Store

December 3, 2025 14 minute READ

Stocking Stuffers for everyone on your list

Stuff for Stockings

In these modern times, there aren’t as many reasons to hang our stockings “by the chimney with care.” That is until Christmastime arrives, and then we all want the biggest, grandest stocking we can find to be filled by Santa on Christmas Eve. How did that even become a thing? And what are some ideas for stocking stuffers? We’re glad you asked. ...read more

tags Inspiration | Mast Family Favorites

locations-icon All

October 9, 2025 2 minute READ

Merrell's Food for Kids enters its 16th year

Food for Kids Merrell Footwear Continues its Program to End Childhood Hunger

For 16 years running, Merrell Footwear has partnered with Mast Store and our food security partners to end childhood hunger. Our sales rep, Kent Doobrow, and former community relations manager, Deb Lazenby, started this program as a way to raise awareness of childhood hunger and to also make an impact in our communities. October 13-26, for every purchase of Merrell footwear at Mast Store, Merrell will make a $15 donation to a local food security partner to be used for their kid-focused programs. ...read more

tags Local Flavor | Mast Family Favorites

locations-icon All

September 23, 2025 23 minute READ

Helene's high water mark at the Mast Store Annex in Valle Crucis

The Day the Water Rushed In

To say that September 27, 2024, and the days that followed were life-changing is an understatement. Everyone living in Western North Carolina and parts of East Tennessee and Southwestern Virginia had their lives turned upside down in some way, shape, or form. It could be minor – like a tree or two down in your backyard – or it could be major – a loss of a house, your business, or even a loved one. Helene impacted all of us. ...read more

tags At Home | Local Flavor | Mast Family Favorites | Mast in the News | Travel

August 22, 2025 5 minute READ

Friends Day Partners at Mast Store - Blue Ridge Parkway Foundation, Friends of the Reedy River, Friends of the Smokies, Gateway Nature Preserve, the Pisgah Conservancy, Friends of the Ecusta Trail, Palmetto Conservation Foundation, and FRIENDS of the Blue Ridge

Friends Day Returns Saturday, September 6

Pierre Teilhard de Chardin observed that the world is round so that friendship may encircle it. On Friends Day at Mast Store, we wrap our arms around organizations that raise the bar in our local communities by improving residents' quality of life, increasing economic vitality, and embracing landscapes and assets that make our communities unique. They bring out the best for all of us! ...read more

tags At Home | Local Flavor | Mast Family Favorites

locations-icon All

May 30, 2025 11 minute READ

The Cooper Family celebrates 45 years at the Mast Store

45 Years Ago: The Cooper Family Legacy

This week we’re joining Mr. Peabody and stepping into the Wayback Machine. As he adjusts the dials to get us to Valle Crucis in late 1979 and early 1980, we’ll share a few historic markers to help paint a clearer picture. The prime lending rate was 14.5% with the interest rate being 11.3% (compare that to now – the interest rate is 2.7%). The country was in the midst of an energy crisis caused by the Iranian Revolution, which led to a drop in oil production and long lines at gas stations. Those are some of the external conditions a young family was facing when they made the decision to leave Florida and re-open an old general store. ...read more

tags Adventure | Behind the Scenes | Local Flavor | Mast Family Favorites | Mast in the News

locations-icon All

March 14, 2025 6 minute READ

All Roads Lead to the Mast Store

What is a passport? In short, a passport is merely a few leaves of paper marked with photos and stamps. In modern legal terms defined by U.S. Department of State, it is “a request to foreign governments to permit you to travel or temporarily reside in their territories and have access to lawful local aid and protection.” While extending us welcome to a new place, passports also offer their holder the services of the U.S. embassy or consulate as a sort of diplomatic home-away-from-home. ...read more

tags Local Flavor | Mast Family Favorites | Travel

locations-icon All

SIGN INTO YOUR ACCOUNT

Forgot Password

or

Featured Brands

search for a brand name

JUMP TO BRAND BY LETTER

TOP BRANDS IN ALPHABETICAL ORDERsee all brands

Top Categories

Original - Valle Crucis close menu

hours

Annex - Valle Crucis close menu

hours

Asheville close menu

hours

Boone close menu

hours

Columbia close menu

hours

Greenville close menu

hours

Hendersonville close menu

hours

Knoxville close menu

hours

Roanoke close menu

hours

Waynesville close menu

hours

Winston-Salem close menu

hours

Original - Valle Crucis close menu

hours

Annex - Valle Crucis close menu

hours

Asheville close menu

hours

Boone close menu

hours

Columbia close menu

hours

Greenville close menu

hours

Hendersonville close menu

hours

Knoxville close menu

hours

Roanoke close menu

hours

Waynesville close menu

hours

Winston-Salem close menu

hours

latest blog posts see all blog posts CLOSE MENU

Stuff for Stockings

Christmas Magic Takes Many Forms

Holiday Togetherness in the Twin Cities

Favorite blog posts CLOSE MENU

The Mountains Are Open - Vacation & Volunteer

It Just Would Not Be the Holidays Without

John and Faye Cooper: Why We Support Land Trusts

location

tags

history

Blog - Mast General Store

FILTERING BY:

filter options

location

tags

history

Stuff for Stockings

Food for Kids Merrell Footwear Continues its Program to End Childhood Hunger

The Day the Water Rushed In

Friends Day Returns Saturday, September 6

45 Years Ago: The Cooper Family Legacy

All Roads Lead to the Mast Store

filter options

location

tags

history