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Twenty years have flown by since the Mast Store in Greenville first opened its doors in the old Meyers-Arnold building, but Sunday, March 12, 2023, marks that day exactly. To celebrate, Mast Store is giving everyone who visits that day a free bag of its world-famous, freshly-popped popcorn. ...read more
Local Flavor | Mast in the News
Greenville
Few performers achieve a status where their music is synonymous with the place they call home. Dolly Parton would be such an icon of Tennessee, for instance. Likewise, no one evokes the image of “moonlight through the pines” in Georgia more than Ray Charles or the ancient tones of Kentucky’s bluegrass hills like Bill Monroe. Arguably no one person is as associated with the sound of the North Carolina mountains, perhaps even the entire state of North Carolina, as Doc Watson. As we celebrate what would have been Watson’s 100th birthday on March 3, we’ll look at the lasting legacy of Doc and cover how generations of musicians and music lovers influenced and inspired by his sound are honoring the man as eternal as the Carolina mountains with a host of events and an outpouring of memories. ...read more
Local Flavor
All
Valentine’s Day presents couples with many difficult choices. Should you dine out or stay in? What rom-com do you watch together? What gifts – if any – do you give? And just how big, expensive, and meaningful are those gifts supposed to be? ...read more
Inspiration | Mast Family Favorites
All
We’ve all said the phrase, “If these walls could talk, what stories they would tell.” That could be said about many places and perhaps the walls themselves – think about Russia’s famous Amber Room if it’s ever found. Much closer to home, we started wondering about the iconic centerpiece of the Front Room at the Original Mast General Store. Just what is the story of the pot-bellied stove? ...read more
Local Flavor
Original - Valle Crucis
"It's better than Halloween!"
Disney Magazine said of the Mast Store Candy Barrel.
...read more
Local Flavor
Annex - Valle Crucis
Back 40 years ago, you couldn't grab a bite to eat in the Valle. It meant a drive to Boone or to Banner Elk or to Mountain City over in Tennessee. That is until John and Faye Cooper decided to open the Mast Store Deli. Sandwiches and soups were served in the back of the store. Here's a little of that story, including a bit of it in Faye's own words. ...read more
Mast Family Favorites | Local Flavor | Behind the Scenes
Original - Valle Crucis
You've mastered being a teacher. Now it's time to pick up a different mantle – camp counselor. Whether you're “hosting” a day camp, overnight camp, or just a weekend experience camp, this blog has ideas for “programming” to keep your campers engaged and happy. ...read more
Inspiration | At Home
All
Who's ready for another diversion or two? By now, our new routines are, well, routine. Get up, make coffee, fix breakfast, send the students to school in one corner of the living room, and set up the office on the kitchen table. This week's Boredom Busters will revisit a skill that many of us have let slip in the days of GPS, offer up a few podcasts, and send a jigsaw puzzle or two your way. ...read more
Inspiration | At Home
All
We hope everyone enjoyed a little yoga, fixed a nice extra special meal one night, and then threw down at a big dance party. We are all wearing lots of hats these days – from small business CEO and the school's head master to the top chef and building custodian. That means its even more challenging to get everything done and to have a little spare time for fun. This week we have a few more suggestions to shake up your stay-at-home routine with activities and a movie night. ...read more
At Home | Inspiration | Recipes
All
If the situation was different, we would all be excited to spend time at home. We are all in this together, and we’ll make it through it with creativity and grace. We’ll be offering a few ideas to break up the boredom and routine while you’re spending more time at home for the next few weeks. Let’s get started! ...read more
At Home | Inspiration
All
As an old-fashioned general store, customer service is at our core. We realize you may not feel comfortable coming into the store right now, but you may have some needs that we can help with. So, we did a little brainstorming around the pot-bellied stove, and we think we have an idea – curbside pickup. ...read more
Local Flavor | At Home
all| Asheville | Boone | Columbia | Greenville | Hendersonville | Knoxville | Valle Crucis | Waynesville |Winston-Salem
Do you remember visiting your grandma's house and getting a cut or a scrape? She knew just what to do to help. If you looked in grandma's pocketbook, we bet you'd find a whole arsenal of beauty and health supplies to keep her looking great from sun up to sundown. And they had other uses above and beyond outward health and beauty. It just so happens that many of grandma's go-tos are popular today, too! ...read more
At Home | Mast Family Favorites
All