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John & Faye Cooper purchased the store in 1979 and set out on a journey of discovery. They moved their young family into the top two floors of the store and began the work of preparing to open. There were many questions, but the two most important were 1. What do we need to fit in with our community? And 2. What would an old general store carry that is still useful to our neighbors? That's where they started.

Mast Store Family

"WHERE SHOULD I SEND YOU TO KNOW THE SOUL OF THE SOUTH? I THINK I'LL SEND YOU TO MAST GENERAL STORE."

CHARLES KURALT

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  • March 26, 2026 6 minute READ
    Woman in pink shirt and denim jumper picking up spring flowers

    Springing into Style

    The runways of New York City, Paris, and Milan may seem millions of miles away from the mountains Mast General Store calls home, but the world of high fashion isn’t foreign to us. We keep up with trends and interpret them in our own functional, outdoor-inspired, everyday way. ...read more

    tags-icon Inspiration | Mast Family Favorites

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  • March 19, 2026 7 minute READ
    A basket filled with candies, toys, books, and more ready for Easter gifting

    Busy Bunny Brings a Bounty of Bliss

    Spring welcomes the return of light after a dark winter and is filled with signs of rebirth, hope, and resilience. The season has been celebrated across time and cultures with stories and traditions, including folklore around eggs, hares (or rabbits), and baskets.  ...read more

    tags-icon At Home | Inspiration

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  • March 10, 2026 6 minute READ
    The Mast Store Passport tracks your journey to each location

    Update: All Roads Lead to the Mast Store

    What is a passport? In short, a passport is merely a few leaves of paper marked with photos and stamps. In modern legal terms defined by U.S. Department of State, it is “a request to foreign governments to permit you to travel or temporarily reside in their territories and have access to lawful local aid and protection.” While extending us welcome to a new place, passports also offer their holder the services of the U.S. embassy or consulate as a sort of diplomatic home-away-from-home.  ...read more

    tags-icon Adventure | Local Flavor | Travel

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