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sun11AM - 6PM
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fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 7PM
tue10AM - 7PM
wed10AM - 7PM
thu10AM - 7PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
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wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
When you pause and let your mind wander, where does it go? Maybe it goes to a time far away to a family trip to the lake. Perhaps it moseys off to summer days spent at your grandparents’ house. Possibly it drifts back to an amusement park visit with brothers, sisters, and the whole family. Wherever it goes, it always seems to be a summer place. Evidently, warm weather makes warm memories. ...read more
Inspiration | Mast Family Favorites
All
When was the last time you wrestled a pickle jar? Truly engaged in “person versus pickle” combat with one? Sure, we’ve all been there… ...read more
At Home | Mast Family Favorites
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Did you know the State of North Carolina’s official folk dance is clogging? Yep, the North Carolina General Assembly adopted clogging as the state’s folk dance and shagging as the state’s official popular dance in an act executed on July 20, 2005. That’s recent history, but the roots of clogging extend to the country’s colonial period and even before. Photo courtesy of Joe Shannon's Mountain Home Music and Lonnie Webster. ...read more
Local Flavor | Travel
Asheville | Annex - Valle Crucis | Boone | Hendersonville | Knoxville | Roanoke | Original - Valle Crucis | Waynesville
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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“The rumors of my death are greatly exaggerated.” You may be acquainted with this quote that is widely – and inaccurately - attributed to Mark Twain. Apparently, it is also being used in reference to some locations of the Mast Store. Well, we are here to report that the rumors of our closing and going out of business are, indeed, greatly exaggerated.
“The Mast Store is facing many challenges that may make it appear that our doors are closing, but please let me assure you that that is not the case,” said Lisa Cooper, president.
The store has received many phone calls and concerned e-mails after visitors and locals have gone into stores with shelves not stocked to their usual levels.
“Like many other retailers, our vendors are unable to fulfill orders because of manufacturing delays, staffing shortfalls, and the limited availability of items they use in their processes,” continued Lisa.
Several of the calls and e-mails came in around the store’s traditional inventory time in early February. “It’s our goal to be as low in inventory as possible just before we have to count it all,” said Lisa. “I can see how people would think that we are going out of business because our shelves were so bare. The situation was much the same last year, and every year, around inventory time.”
“We are touched that so many people care enough about us to check on how we are doing,” remarked Lisa. “While we had to make some difficult decisions at the beginning of the pandemic to safeguard our future, we are looking forward to better times and are continuing to support our communities with the help of our customers.”
Manufacturing delays are still problematic, but new inventory is arriving regularly at the Mast Store home office and in stores. “It may take a while to get totally back to normal,” said Lisa, “but we are working on it every day. We appreciate the efforts of our employees, who are taking care of customers under difficult circumstances, and our guests, who are dropping in to see what’s new and what’s on sale.”
All Mast Stores are open seven days a week. Visit the Mast Store website and click on the VISIT tab to check current hours.