mon9AM - 6PM
tue9AM - 6PM
wed9AM - 6PM
thu9AM - 6PM
fri9AM - 6PM
sat9AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon9AM - 6PM
tue9AM - 6PM
wed9AM - 6PM
thu9AM - 6PM
fri9AM - 6PM
sat9AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
Fall is the season best known for its bounty. After all, it hosts the holiday we most associate with food. Before Thanksgiving, though, there are plenty more fall feasts! Autumn is harvest season with offerings of crisp apples and hearty veggies, tailgating season where portable grills turn out parking lot delicacies, and – don’t forget – fair season packed with deep-fried deliciousness and caramel-covered, sugar-dusted delights. ...read more
Recipes
All
My grandmother was a teacher, and she used the word primer, pronounced “primmer,” a lot. There were math primers to get the basics of operations, English primers to learn the foundations of grammar and punctuation, and, of course, spelling primers to garner all those rhymes for spelling success. So, why shouldn’t there be a “Fall Foliage Primer” to learn what you need to know about autumn’s color show? Well, now there is! ...read more
Fall Foliage Primer | Adventure | Local Flavor
All
Where do you go to visit the oldest structure that houses a Mast General Store location? You won’t find it in the mountains – Not even in Valle Crucis where the Original Mast Store has stood since 1883. ...read more
Local Flavor | Travel
Columbia
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
All
Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
All
The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
All
It’s hard to believe that it’s time to make the closet changeover from summer to fall. If you choose carefully among last year’s trending styles, you can update your look by adding a few key items from this year’s emerging course. Let’s get started.
This year’s 12 colors for fall chosen by the color experts at Pantone© include a few holdover swatches similar to last year’s palette (like Crème de Peche and Peach Pink), but overall, the colors for fall are strong, vibrant, and liberating. Everyone will certainly be able to create their own looks by combining the 12 seasonal colors with the fall/winter classic tones that are just a bit more reserved and can easily be used as grounding pieces.
Looking way back to last year, denim is still in. Check jeans jackets for men and women, cropped, rolled, or cuffed jeans with a higher rise for women, with skinny jeans still being a thing to wear with boots and booties. The cuffed or rolled jeans look is also trending for men.
Tops in accessories for fall/winter 2019 include the neck scarf for both men and women. It’s a great way to provide a break between patterns, add a pop of color, or be practical and in style by adding a little insulation between your coat and your hat. For ladies, cozy bags are still on the scene. Face it, your credit cards, checkbook, and lipstick need to be kept warm on those cool, crisp mornings, too. Check out the offerings from KAVU, which include the ever-popular Rope Sling in a warm-and-fuzzy fleece and a crossbody bag for a more formal look.
Women’s silhouettes for fall include flashbacks to the decades of the 60s and 70s. Plaids are in! Big, bold, and colorful. Wear them in tops, bottoms, and coats. Suede is also an in fabric for the fall. Try it in a cool layered skirt (another trend) from Aryeh. The fabric is soft with just the right amount of stretch and made from polyester. Next up from the Wayback Machine are capes. These definitely provide a more tidy look for formal affairs or dates, and are very practical for warmth. Here’s a poly/wool blend from Paparazzi. For a more casual, everyday look, try the marled cape from Lulu-B.
Women’s footwear for fall includes “biker-look” boots, like the Roam Peak Polar from Merrell, and pull-ons like the high-top 1448 from Blundstone. Alpine sneakers are also trending in casual looks – like this option from Hoka One One.
OK, guys, let’s take a more focused look at your “look.” Mast Store has known this for years, and now we’re on the cutting edge of fashion. Flannel is awesome, and it’s also on-trend for this fall. Tuck it in or wear it untucked, it really doesn’t matter as long as it’s flannel. The Cornell Woods Flannel from Columbia is tops on our list because, wait for it, it’s flannel and it features several of the fall’s best colors. It’s also available in tall sizes. Graphic tees are also trending, especially if they are vintage. We’ll call out this one in our stock – the Windmill Tee – since it commemorates the world’s largest windmill, which used to sit atop Howard Knob overlooking Boone.
The top picks in footwear for men include the Madson Chukka from Sorel. Its styling makes it easy to wear for casual or dressy occasions. The alpine sneaker look is always prevalent on the men’s side of the coin, so here’s an option there – the Burnt Rock Travel Suede from Merrell.
Stop in for even more trending styles of the season.