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September 13, 2017 5 minute READ

Please Take Your Seats – The Show is About to Begin

Perhaps a better directive would be “please begin planning your itineraries and booking your reservations; the show is about to begin.” As the calendar continues its march to the fall equinox, the anticipation of the changing of the leaves builds. Will this be a good fall color season? How will the recent hurricane affect the leaves? Just what happens to make the leaves change anyway? The answers to these questions will vary depending upon who you ask, where you live, and the types of trees in the general area. To get a better handle on an answer that is applicable for the Blue Ridge and Smoky Mountains, we contacted Dr. Howard Neufeld at Appalachian State University. ...read more

tags Mast Family Favorites | Inspiration | Adventure

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September 3, 2017 2 minute READ

Friends of the Reedy River Receives Support on Friends' Day in Greenville

The Reedy River flows through Downtown Greenville and is inextricably linked to the city’s success. On September 9, the Mast Store in Greenville is hosting volunteers from the Friends of the Reedy River and will donate 10% of the day’s sales to help this group’s continuing efforts to improve the river’s condition. ...read more

tags Adventure | Local Flavor | Inspiration | Mast Family Favorites

locations-icon Greenville

August 15, 2017 8 minute READ

Check Off Your Summer Bucket List

It’s hard to believe it’s already August, and everyone is talking about back-to-school plans. Even so, there’s still time to check off a few more items on your summer bucket list. Just in case you’ve already completed yours, we have a few suggestions for you to consider adding. ...read more

tags Adventure | Inspiration

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August 8, 2017 5 minute READ

There's Going to Be an Eclipse - August 21, 2017

The most anticipated event of the century is happening on Monday, August 21. For the first time in almost a century, a total eclipse of the sun will sweep across the United States from the coast of Oregon to the coast of South Carolina. Astronomers and serial eclipsers are heading to the Path of Totality, a 70-mile wide band where the moon’s shadow will totally block the sun. ...read more

tags Adventure

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June 21, 2017 5 minute READ

Burt's Bees - Life Lessons from the Bee Man

In the summer of 1984, Maine artist Roxanne Quimby, was trying to thumb a ride home. Eventually, a bright yellow Datsun pickup truck pulled over, and Roxanne instantly recognized Burt Shavitz, a local fellow whose beard was almost as well-known as his roadside honey stand. Burt and Roxanne hit it off. Before long, Roxanne was making candles in his 8-x-8 turkey coop with unused wax from Burt's beehives. They made $200 at their first craft fair; within a year, they'd make $20,000. It was a pretty fantastic beginning, but it was just the beginning all the same. ...read more

tags Adventure | Inspiration | Mast Family Favorites

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June 13, 2017 6 minute READ

Chasing the Catawba Rhododendron in the Blue Ridge Mountains

Mid to late June ushers in one of the most celebrated months in the Blue Ridge Mountains: the Catawba Rhododendron blooming season. The bees buzz with delight, drinking in the flower’s nutritious nectar. The famed rhododendron’s splashes of hot pink create a stunning landscape against a backdrop of mountainsides draped in early summer green. ...read more

tags Inspiration | Adventure

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Please Take Your Seats – The Show is About to Begin

Friends of the Reedy River Receives Support on Friends' Day in Greenville

Check Off Your Summer Bucket List

There's Going to Be an Eclipse - August 21, 2017

Burt's Bees - Life Lessons from the Bee Man

Chasing the Catawba Rhododendron in the Blue Ridge Mountains

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