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For outdoor enthusiasts, one of the best ways to kick off the new year is by participating in a "First Day Hike." Last year, however, many of the state parks and recreation areas affected by Hurricane Helene remained closed in January. Although signs of the damage wrought by Helene are still visible, fortunately, most of the recreation area and parks have reopened. ...read more
Adventure | Inspiration | Local Flavor
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What is it about Christmas that stirs our memories? Certainly, memories overflow when we gather with those we love, especially as we remember those who are no longer with us. Perhaps the annual rituals of the season, like venturing to the mountains to choose a live Christmas tree or searching through a shoebox filled with heirloom ornaments that have adorned your family’s trees for generations, conjure tales from long ago. It’s likely, too, that our holiday memories include exceptional moments, like taking your child to visit Santa for the first time or watching snowflakes paint a picturesque scene on a rare, white Christmas. ...read more
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In these modern times, there aren’t as many reasons to hang our stockings “by the chimney with care.” That is until Christmastime arrives, and then we all want the biggest, grandest stocking we can find to be filled by Santa on Christmas Eve. How did that even become a thing? And what are some ideas for stocking stuffers? We’re glad you asked. ...read more
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In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
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Last fall, a two-week tour of epic proportions crossed North Carolina. It began in the Pisgah National Forest, twisted through the Smoky Mountains, maneuvered up into the High Country, rolled down to the Foothills and Piedmont, and eventually reached the sandy plains of the coast. It stopped over in more than a dozen towns all across the Old North State, literally “from Murphy to Manteo.”
Thousands of North Carolinians came out to see the headliner of this tour in their hometowns’ parks, plazas, and schoolyards. The star that was such an attraction, however, wasn’t a singer, celebrity, or even a person. It was Ruby the Red Spruce.
Ruby, a 78-foot evergreen tree, was bound for the United States Capitol as its annual Christmas Tree. While Ruby wasn’t yet decorated for her audiences as she was en route to the Capitol, all who saw her knew that she was destined to shine and represent her Carolina home with pride.
And shine with pride she certainly did! Ruby was the first North Carolina tree in 26 years chosen as the U.S. Capitol Christmas Tree. It’s an honor that bears special distinction since this Christmas Tree, among all in the nation, is called “The People’s Tree.”
Although it had been a while since North Carolina last claimed the privilege of providing our country The People's Tree, the state often provides Christmas Trees that appear in other prominent locations, including the White House. Since 1970, a North Carolina Fraser fir has graced the Blue Room (or occasionally the Entrance Hall depending on the First Lady’s decorating preferences) as the centerpiece of the White House’s holiday décor 14 times. That’s more than any other tree variety from any other state. (Photo at right is courtesy of Watauga Online.)
The North Carolina Fraser fir itself is the most popular Christmas tree variety in North America, according to the North Carolina Christmas Tree Association. Its beauty, fragrance, soft needles, and strong yet pliable branches make it ideal to bear decorations in any living room, and, not surprisingly, the National Christmas Tree Association has named it the United States’ best Christmas Tree variety.
Growing the Fraser fir is also a thriving agricultural industry for North Carolina farmers. The North Carolina Cooperative Extension estimates that five to six million of these trees are harvested each year, and they are shipped from North Carolina to every state in the nation as well as several countries abroad. The wholesale value of the crop is upwards of $100 million. This places the state’s Christmas tree industry second in the United States by number of trees harvested and cash receipts.
While North Car
olina tree farmers grow other common household Christmas tree varieties – although not typically colossal red spruces like Ruby – including Scotch pines, Canaan firs, eastern red cedars, and Leyland cypresses among several others, the Fraser fir represents 99.4% of all species grown in the state.
The North Carolina Cooperative Extension points out, too, that Christmas tree farming is a zero-waste industry because its products are completely recyclable and renewable. Most farmers take advantage of sustainable growing practices. Fraser firs are slow-growth trees, which take 10 or more years to reach maturity and harvest; therefore, farmers must alternate their planting patterns in order to ensure a full crop each successive season.
The mountains of Western North Carolina are the historic home of this form of agriculture thanks to their cooler climate. It happens that the counties with the highest concentration of Christmas tree farms are also the home region of several Mast General Store communities. These include the High Country counties of Watauga, Ashe, Alleghany, Avery, and Yancey as well as those high-elevation counties farther southwest like Buncombe, Haywood, Henderson, and Mitchell. Altogether, in these and other top-producing counties, there are more than 1,300 Christmas tree farms that comprise approximately 40,000 acres of North Carolina’s pristine mountain landscape.
With North Carolina accounting for nearly 20% of the country’s Christmas tree production, it’s certainly not the only state in the Mast Store’s area that produces this festive crop. According to the Virginia Department of Agriculture and Consumer Services, the Commonwealth harvests 4.3 million trees each year from 460 farms. This makes it the seventh-largest Christmas Tree producer in terms of inventory.
The northeast corner of Tennessee shares a similar elevation, climate, and geography to North Carolina, and its Christmas tree farms also grow primarily Fraser fir as well. While the farms aren’t as abundant statewide as they are throughout its neighbor to the east, you can still find a good number of them, especially in East Tennessee.
Sunny South Carolina is a bit different as you might imagine. Christmas trees still grow in its warmer climate – just not the Fraser fir (although there are still a few farms that can support this variety in the most northwestern reaches of the Upstate). The Palmetto State’s Christmas tree farms extend all the way to the marshy Lowcountry, but most specialize in producing pine, cypress, and cedar. Still, the South Carolina Christmas Tree Association has 46 member farms that sell roughly 40,000 homegrown trees each year.
This Christmas season, before you crawl through your attic to drag out boxes of decorations or make plans to attend your community’s Christmas tree lighting celebration, take a moment to appreciate the magic of this seasonal symbol. There’s simply something indescribable about the way a Christmas tree can draw us together and bring families and neighbors such abounding joy. Why else would we gather in towns across our state to see a local Christmas tree like Ruby the Red Spruce on its way to represent our home in the nation’s capital or take such pride in the tree in our own living room once the last ornament is hung in just the right position and the star topping its highest branch is lit?
Also consider this year that, in addition to the warmth they bring to our holiday season, Christmas trees provide livelihoods for many local farmers. Their sales put the family Christmas meal on these folks’ tables, and bolster our county, regional, and state economies. If you’ve never savored the aroma of a real Christmas tree in your home during the Holidays, we’d encourage you to give it a shot this year! It’s easy as long as you water it properly, set it away from any open flames, and make sure low-hanging lights and decorations are out of the reach of any pets or small children. Or, if you’re already a live tree purist, we encourage you to “shop locally” for your tree and visit a nearby choose-and-cut Christmas tree farm. We guarantee there’s no better way to usher in the season than taking out the family for a day trip to choose the perfect tree over a cup of hot cocoa that’s perhaps even topped off with a Christmas hayride.
However you and yours observe the Holidays, remember that Christmas tree roots run deep in our hometowns, empower our communities to flourish in many senses, and connect us all.
Photo of Ruby the Red Spruce during the Lighting Ceremony was taken by Phi Nguyen and Brendan O'Hara and appears on the House of Representatives website.
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