mon9AM - 6PM
tue9AM - 6PM
wed9AM - 6PM
thu9AM - 6PM
fri9AM - 6PM
sat9AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon9AM - 6PM
tue9AM - 6PM
wed9AM - 6PM
thu9AM - 6PM
fri9AM - 6PM
sat9AM - 6PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 6PM
sat10AM - 6PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
How does one eat an elephant? One bite at a time. How does one make change? It starts with an idea that can be put into action. By sharing the idea with other people, the action gains momentum and creates a movement. The movement, with a firm hand and clear direction, makes strides to the goal of the original idea of change. ...read more
Inspiration | Local Flavor | Mast Family Favorites
All
Dolly Parton is an American icon who’s renowned for decades of unforgettable performances on stage, screen, and in studio. No matter the heights she’s reached, Dolly always remembers her roots. Her legendary career proves that every artist’s journey begins with the resources, training, and encouragement they receive at home. ...read more
Adventure | Local Flavor | Travel
All
For outdoor enthusiasts, one of the best ways to kick off the new year is by participating in a "First Day Hike." Last year, however, many of the state parks and recreation areas affected by Hurricane Helene remained closed in January. Although signs of the damage wrought by Helene are still visible, fortunately, most of the recreation area and parks have reopened. ...read more
Adventure | Inspiration | Local Flavor
All
In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
All
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
All
Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
All
location
Inspiration
All
Did you set a New Year’s Resolution? Have you set one before? Well, in the words of one of my co-workers, “How’d that work out for you?”
When January 1st rolls around, it’s like a reset from the previous year. The slate has been wiped clean and all last year’s cares, concerns, worries, etc. are dropped on the doorstep at 11:59 p.m. on December 31.
Making a resolution indicates that you are trying to improve your life or the lives of others. It’s a reason for optimism. A resolution is just a longer and stronger word for setting a goal. To be resolute, according to the Merriam-Webster Dictionary, means to be “bold, steady, and marked by firm determination.” That sounds like something that needs a plan.
It sounds easy to set your resolutions like “This year I’m going to lose 10 pounds, read two books each month, exercise more, and be more involved in my community.” And then... You start looking at what each one of those simple three-to-four-word statements may involve, and suddenly, the resolution becomes a lot more complicated.
So, the first rule of making and keeping a New Year’s resolution is to pick one. Just because you’ve picked one doesn’t mean that you can choose more as the year goes along, but let’s pick one to set a pattern for success.
The second rule to keep your Resolution is to write it down. Maybe write it down a couple of times – in a journal, in your daily planner, on a note you can put on your refrigerator, on a sticky note attached to your computer screen. Your goal, if you are serious about it, should be in places where you are reminded of it.
Tell someone about your goal is the third rule for keeping your Resolution. A good friend, spouse, partner, or even a co-worker can help hold you accountable to your goal – and may even join in on your quest to make it a reality. We could say the “misery loves company,” but we’ve learned that “fun loves company, too!”
The fourth rule is to make a plan to get to your goal. Many football coaches will script the first 20 plays of a game to help them gauge how the opposing team will respond in certain situations. That will guide them with their next series of plays. As you’re making your plan, think like a football coach. Your first goal is to make a first down with the ultimate goal of a touchdown. In other words, your goal is accomplished by meeting several other benchmarks.
Celebrate your wins and don’t beat yourself up on losses is the fifth rule. If you meet a subgoal, tell someone, write yourself a note, pat yourself on the back. You need the positive feedback to carry forward. If you have a setback, don’t get down on yourself. To go back to the football analogy, a punt is not a bad play, it gives you a second chance to move forward in a better position.
An article in Limeade reports that 41% of Americans make New Year’s Resolutions, but only 9% are successful in keeping them. Again, that doesn’t make it a bad thing to make positive goals. Science tells us that it takes about 10 weeks of repetition to adopt a new habit, so make every effort to get to March with your plan. If you make that, you’re well on your way to accomplishing your resolution! To learn more about how “habits” react in the brain, check out this video from Sci NC and PBS North Carolina.
Keeping your resolution – or even accomplishing part of it – will make you feel good. Remember how you felt when you finished something that seemed impossible when you started? Well, here you are again!
According to Statista.com, the top New Year’s Resolutions for 2024 are
Other top resolutions include to read more, to drink less, to travel more, to get organized, to quit smoking, to learn a new skill, etc.
So, if you see yourself in any of these resolutions, have you thought about combining one or more? For instance, you could combine reading more with getting more exercise. How? When you take the dog out for a walk or you just go out for a walk, put in the earbuds and listen to a book from Audible or Chirp. Or spending more time with family and friends can be combined with eating healthier by planning one or two meals each month with a lighter/healthier menu. You can add in a game of cards, Clue, or Yahtzee to extend your time together and to have a few laughs.
Whether you make resolutions or not, we hope 2024 is your best year ever. Happy New Year!
cart
Sign In