Mast General Store Blog

Mast General Store has long served as both a hub and a haven for neighbors in its community. From the late 19th century through the present, the store has provided...

“Sweetheart” is one of the oldest terms of endearment in the English language. For most of the time the phrase has existed, there’s no surprise that its literal meaning has...

How would you like for your life to look one year from today? Would it look different than it does now? Most folks enjoy positive change and a fresh start, but...

Christmas in the Appalachian Mountains was more centered on family and the simple gifts of friends, food, and long-held traditions. We leafed through wallpaper books filled with packing lists and receipts...

One of the best things about the holiday season is the way it brings people together. After spending a couple of years cautiously apart, we’re gradually and safely getting back...

The colors of the year for 2021 were Ultimate Gray and Illuminating. As the world began emerging from the depth of the COVID-19 pandemic, these two colors worked together to...