The information contained within this part of our site is designed especially to meet the needs of the working press. Each year, the Mast Store is surprised with its coverage across the nation in articles written by folks we didn't even know were coming.

We hope that you will find it helpful as you begin your research on the Mast General Store. Please contact us for personal assistance with your story.

Our Public Relations staff can help you with interviews for your story, photos, and even good companion story ideas or other special needs (from route planning to dining suggestions).

We look forward to hearing from you and providing any assistance you may require.

Media Contact

Sheri Moretz
828.963.6511
pr@mastgeneralstore.com

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Two women standing in front of a blurry background. Left Sherrye Trice of Foscoe Home Team and right Lisa Cooper, president of Mast General Store.
07.09.26
Mast Store’s Mountain Strong Fund Continues to Support Helene Relief
VALLE CRUCIS, NC – Established in the wake of Hurricane Helene, Mast Store’s Mountain Strong Fund awarded donations resulting from the sale of Mountain Strong t-shirts and other merchandise to...
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07.06.26
Mast Store & Guests Make Contributions to Land Trust Partners
VALLE CRUCIS, NC – Land Trust Day is the first Saturday in June and is celebrated at Mast General Store by making a donation of 20% of the day’s sales...
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05.26.26
Mast Store Asheville and Waynesville to Donate 20% of Land Trust Day Sales to Southern Appalachian Highlands Conservancy
ASHEVILLE and WAYNESVILLE, NC – On Land Trust Day, Saturday, June 6, the Asheville and Waynesville Mast General Store locations will donate 20% of their sales to Southern Appalachian Highlands...
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05.26.26
Mast Store Winston-Salem to Donate 20% of Land Trust Day Sales to Piedmont Land Conservancy
WINSTON-SALEM, NC – On Land Trust Day, Saturday, June 6, the Winston-Salem Mast General Store will donate 20% of its sales to Piedmont Land Conservancy. Representatives of PLC will be...
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05.26.26
Mast Store Hendersonville to Donate 20% of Land Trust Day Sales to Conserving Carolina
HENDERSONVILLE, NC – On Land Trust Day, Saturday, June 6, the Hendersonville Mast General Store will donate 20% of its sales to Conserving Carolina. Representatives of the group will be...
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05.26.26
Mast Store Greenville To Donate 20% of Land Trust Day Sales to Upstate Forever
GREENVILLE, SC – On Land Trust Day, Saturday, June 6, the Greenville Mast General Store will donate 20% of its sales to Upstate Forever. Representatives of the group will be...
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