Mast General Store Blog

The SmartWool story started on a rugged Colorado ski slope with the belief that toes didn’t have to be cold. One simple pair of Merino socks challenged the conventional wisdom...

The historic Old Mill of Guilford was founded in North Carolina on Beaver Creek (near Winston-Salem) in 1767 to grind grain for the early settlers of what is now Guilford...

Seventy years ago, Ruth Campbell Bigelow changed the way we drink tea in the United States. An avid tea connoisseur, Ruth thought tea drinkers, like herself, would enjoy a more...

Lodge Manufacturing is one of America's oldest cookware companies in continuous operation. Founded in 1896 by Joseph Lodge, it is still owned and managed by the descendants of the Lodge...

Manual Woodworkers is based in the mountains of Western North Carolina and calls Hendersonville home – which is also home to one of our Mast Stores. Since its beginnings in...

If you had a chance to go back in time and listen to your grandma spin an amusing yarn about some local character while she snapped beans as she rocked...