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Mast General Store Blog

The Valle Country Fair in Valle Crucis, NC
08.14.25
Fall is Filled with Festivities
In the fall, we typically celebrate the harvest, the last warm days before winter makes its presence known, the colorful fall leaves, and the sense of community coming together. This...
Adventure, Fall Foliage Primer, Local Flavor, Travel
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The Welcome to Valle Crucis Community Sign near Highway 105
06.12.25
The Open Sign is Out for Valle Crucis
A couple of weeks ago, many chambers of commerce and tourism groups held a ceremonial ribbon-cutting to signify that Western North Carolina is open and awaiting your visit. Valle Crucis...
Local Flavor, Travel
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Jugglers at MerleFest, an Americana music festival in Wilkesboro
04.03.25
Let the Festivities Begin!
There's a festival for almost every interest - from music to handcrafted wares and state dogs to encounters with historical figures, this spring and summer’s offering is as eclectic as...
Local Flavor, Travel
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All roads lead to Mast Store with the Mast Store Passport.
03.13.25
All Roads Lead to Mast Store
What is a passport? In short, a passport is merely a few leaves of paper marked with photos and stamps. In modern legal terms defined by U.S. Department of State,...
Local Flavor, Mast Family Favorites, Travel
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Welcome the New Year with a First Day Hike
12.26.24
Exploring the Outdoors: The Tradition of First Day Hikes at State Parks
As the New Year approaches, it’s typical to think about resolutions and personal goals for the year ahead. For outdoor enthusiasts, one of the best ways to kick off the...
Adventure, Local Flavor, Travel
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A marching band performing in the Greenville's Poinsett Parade
11.13.24
The Magic that Brings Us Together: Mast Store Holiday Happenings 2024
The Holiday Season brings people together through shared traditions. We attend services, plays, pageants, concerts, choir performances, and countless other holiday-themed events, too, all to keep the spirit of the...
Local Flavor, Travel
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