Mast General Store Blog

All Posts Adventure At Home Behind The Scenes Customer Stories Dear Francine Fall Foliage Primer Gardening Inspiration Local Flavor Mast Family Favorites Mast Store in the News Recipes Travel

A youngster with an elf hat getting ready for a Christmas parade

10.30.25

Mast 2025 Holiday Season Highlights: Your Guide to Festive Fun from Thanksgiving to New Year’s Eve

The Holidays bring people together through shared traditions. We watch children’s faces light up with joy and wonder as they wait in line to share their wish lists with Santa...

Local Flavor, Travel

Merrell collaborates with Mast Store to help local food security partners provide food for kids graphic.

10.09.25

Food for Kids Merrell Footwear Continues its Program to End Childhood Hunger

For 16 years running, Merrell Footwear has partnered with Mast Store and our food security partners to end childhood hunger. Our sales rep, Kent Doobrow, and former community relations manager,...

Local Flavor, Mast Family Favorites

A mural at the Hendersonville trail head for the Ecusta Trail

09.30.25

Fall in the City of Four Seasons

Hendersonville is known as “The City of Four Seasons” because of its year-round beauty, but it’s OK to have a not-so-secret favorite: Fall!

Adventure, Fall Foliage Primer, Local Flavor, Travel

The high water mark on the front door of the Mast Store Annex in Valle Crucis shows the date of Helene's highest water.

09.25.25

The Day the Water Rushed In

To say that September 27, 2024, and the days that followed were life-changing is an understatement. Everyone living in Western North Carolina and parts of East Tennessee and Southwestern Virginia...

Local Flavor, Mast Family Favorites, Mast Store in the News, Travel

A statue constructed of scrap iron of two bluegrass players located on Waynesville's Main Street.

09.18.25

Wild About Waynesville

Waynesville's serene setting contains enough romance, leisure, and history to inspire any vacationer, but what do those who live in Waynesville do for fun? How do they choose to spend...

Fall Foliage Primer, Local Flavor, Travel

Two trees showing their fall colors along the Blue Ridge Parkway near Blowing Rock

09.11.25

Say Hello to the High Country

In the early days of automobile travel, a loose association of chambers of commerce, boards of trade, and cities came together to jointly advertise the beautiful scenery found along an...