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In these modern times, there aren’t as many reasons to hang our stockings “by the chimney with care.” That is until Christmastime arrives, and then we all want the biggest, grandest stocking we can find to be filled by Santa on Christmas Eve. How did that even become a thing? And what are some ideas for stocking stuffers? We’re glad you asked. ...read more
Inspiration | Mast Family Favorites
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Jack Tales are one of Appalachia’s most beloved storytelling traditions. The oral folklore series recounts the antics of Jack, a clever young boy, who finds himself in countless predicaments.
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Adventure | Inspiration | Local Flavor
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The cities of Winston and Salem, North Carolina, merged in 1913. Winston, a growing tobacco and textile town, also served as Forsyth County’s seat of government. Salem had been the center of culture and commerce for the area’s large Moravian population since the 18th century. Festival of Lights in Tanglewood Park - photo above courtesy of Visit Winston-Salem and Forsyth County Parks & Recreation ...read more
At Home | Local Flavor | Travel
Winston-Salem
In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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Behind the Scenes | Local Flavor | Mast in the News | Mast Family Favorites
Winston-Salem
Join us for a humdinger of a Grand-Opening celebration at our newest "old" location in Winston-Salem! If you were there for our ribbon-cutting on Friday, May 8th, you'll know that we're very excited to be your new neighbors at 516 North Trade Street. We have a big weekend planned at Mast Store Winston-Salem and hope you'll make time to stop by and say hello!
We're excited about carrying on the legacy of the old Brown-Rogers-Dixson Hardware Store, which once inhabited the building. It was the city's largest retailer when it opened in 1928. In addition, it was also one of the South's largest retail/wholesale floors. B-R-D's motto was "The Best Place to Get It." We hope to carry on their fine tradition in a city that is vibrant, alive, and welcoming.
Like every store in the Mast Family, the Winston-Salem location offers everything from southern staples like Moonpies and RC Colas to outdoor gear, shoes, and clothing for the entire family. We also offer many local favorites: Old Mill of Guilford grits and cornmeal, Buck O'Hairen's Sunshine (kept chilled for maximum refreshment in our old-fashioned cooler), and Fulton and Roark's solid men's cologne just to name a few.
The people that will be taking care of you all have deep roots in the community. Zach, general manager, hails from Boone, is an avid cyclist (he bikes to the store every day), and managed local retailers, Magnolia Bikes and Mock Orange Bikes, before joining us at Mast. Laura, Mercantile department manager, is coming home in a sense. She served in that same role at the Boone Store for the last several years. Laura grew up in the Triad and studied at Guilford Tech and Randolph Community College. Jackie, the Fashion Department manager, brings a wealth of retail experience from her 18 years at Belk’s. Leigh, the store’s Outdoor department manager rounds out the group with her 12 years of experience working with the Great Outdoor Provision Co.
Mark your calendars to catch live music performed by local bands on all three days including:
George Smith - May 15, 5 p.m. - 7 p.m.
Justin Crissman & Bryan Bogenberger - May 16, Noon - 2 p.m.
Andrew Eversole - May 16, 2 p.m. - 4 p.m. & May 17, 3 p.m. - 5 p.m.
BINGO - May 17, 1 p.m. - 3 p.m.
Add your name to our e-mailing lists for a chance to win a $500 Mast Store Gift Card.
Parking is available in the 6th/Cherry-Trade Street Deck. Enter our side door off of the garage’s 2nd level.
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