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September 4, 2017
Friends' Day Is September 9 and Supports the MST

cover.jpgSaturday, September 9, 2017 is Friends’ Day at Mast General Store. On that day Mast General Store will donate 10% of proceeds from the day’s sales to support local partners. For all of the North Carolina stores the recipient of that support is the Mountains To Sea Trail.

September 3, 2017
Friends of the Reedy River Receives Support on Friends' Day in Greenville

FORR-1.jpg The Reedy River flows through Downtown Greenville and is inextricably linked to the city’s success.  On September 9, the Mast Store in Greenville is hosting volunteers from the Friends of the Reedy River and will donate 10% of the day’s sales to help this group’s continuing efforts to improve the river’s condition.

August 24, 2017
Trending for Fall

True GritThe calendar may say summer, but fall is the word of the day. New arrivals for the upcoming season are arriving daily. As trends do, everything old is new again. Many of this fall’s fashion trends are remakes of styles from a not-too-distant past. Mast Store’s fashion sense tends to embrace the classics because you can never go wrong there. But you will see some of the trends represented in our fashion and footwear departments. Let’s have a look.

July 19, 2017
Summer's #1 Treat

ice_cream_0864_web.jpgIf you had to guess what the top indulgence is for the summer months, we bet that you’d get it without extra guesses. That’s right, ice cream! In 1984, President Ronald Reagan designated the third Sunday in July as National Ice Cream Day, which should be observed with all appropriate ceremonies and activities.

July 12, 2017
An Interview with a Tree

BigOakTreeinFog.jpgCapturing the oral history of our parents and grandparents can be an interesting adventure. Posing questions at the supper table during family holiday gatherings reveals life's highs and lows, which are often related with humor once the elation and the sting have had a chance to fade. It’s how we learn more about who we are and where we came from as people. But have you ever thought about interviewing a tree?

June 28, 2017
Celebrating Made in America

america-main.jpgThe rumor on the street is that nothing is made in the USA any longer. In actuality, there is still a lot of manufacturing happening within the states. It accounts for about 36% of the nation’s gross national product, according to an article in MarketWatch from 2016. Manufacturing in some quarters is on the upswing, particularly if the product is highly regulated or requires specialized training to produce.

June 21, 2017
Burt's Bees - Life Lessons from the Bee Man

burts-bees-i.jpgIn the summer of 1984, Maine artist Roxanne Quimby, was trying to thumb a ride home. Eventually, a bright yellow Datsun pickup truck pulled over, and Roxanne instantly recognized Burt Shavitz, a local fellow whose beard was almost as well-known as his roadside honey stand. Burt and Roxanne hit it off. Before long, Roxanne was making candles in his 8-x-8 turkey coop with unused wax from Burt's beehives. They made $200 at their first craft fair; within a year, they'd make $20,000. It was a pretty fantastic beginning, but it was just the beginning all the same.

May 30, 2017
Celebrate Land Trust Day 2017

lt1.jpgLand Trust Day at Mast Store is celebrating its fifteenth year on Saturday, June 3rd. We are honored to host this friend-raising day for the land trust organizations in each of our communities to visit with our guests, educate people on what land trusts do, and to garner support both in our local communities and in the home communities of our visitors.

April 13, 2017
Spring Happenings in our Mast Store Communities

easter-main.jpgThe beauty of spring is cascading from South Carolina’s midlands to the mountains of Western North Carolina and Eastern Tennessee. We’re excited to go outside, soak in the sunshine, and enjoy the glorious new blooms! 

April 3, 2017
The Sherpa Standard: All things, in all ways, are tied together.

Endless KnotOn Friday, March 31st, the Mast Store in Asheville hosted a special event with Sherpa Adventure Gear, celebrating Nepalese food, culture, and the history of the Sherpa people.


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