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Mast General Store Blog

Promotional graphic with an orange background reading 'FOOD FOR KIDS' and 'HELP FEED LOCAL KIDS IN NEED,' plus 'SPONSORED BY: MERRELL.' on the right side is a photo of several smiling children looking upward.
10.08.26
An Enduring Partnership that Keeps Feeding Local Kids
For 17 years running, Merrell Footwear has partnered with Mast Store and our food security partners to end childhood hunger. The Mast Store’s Merrell sales rep, Kent Doobrow, and former...
Local Flavor, Mast Family Favorites
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A smiling woman with curly hair kneels outdoors next to a large boulder with one of the Newts from Knoxville, wearing a cream graphic T-shirt and dark pants in a park-like setting.
10.01.26
Exercise for Body & Brain
Many of Mast Store’s home communities have downtown walking tours to engage visitors and locals of all ages. Some began as school projects – like Mice on Main in Greenville...
Adventure, Fall Foliage Primer, Local Flavor, Travel
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A latte in a white cup has a heart shape poured on top sitting on a medium brown colored round wooden  table sitting next to a small brown vase with purple flowers.
09.24.26
Coffee Calls Us Together
National Coffee Day is Tuesday, September 29. It’s a day to celebrate the beloved beverage and all the many things it means to us. From the early-morning ritual of waking...
At Home, Recipes
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A close-up outdoor shot of fallen autumn leaves in shades of red, orange, yellow, and brown scattered across green grass.
09.17.26
A Big Colorful Picture with Tiny Details
Gazing at a long-range view encompassing thousands of trees and other features is breathtaking and beautiful – like a scene created by a pointillist artist. From another perspective, when we...
Adventure, Fall Foliage Primer, Travel
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A group of volunteers standing outdoors in bare winter trees, holding gardening tools and standing next to a table with supplies. A large text banner overlays the bottom of the photo.
09.03.26
Good Friends & Good Deeds
In September, we celebrate a group of friends who move our community forward with actions that create beautiful spaces, energize our economy, tell our shared stories, and bring us all...
Local Flavor, Mast Family Favorites
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A vintage-style open passport showing the Original Mast Store Valle Crucis location laid on top of a detailed map, surrounded by a black camera with old-fashioned flash reflector, and Coca-Cola bottle caps on a wooden checkerboard.
08.27.26
Stories from the Road Well-Traveled
Mast General Store is built on community traditions. While traditions often harken back to “old-fashioned” ways, they also give Mast a steady, thriving purpose as it welcomes new people from...
Adventure, Customer Stories, Local Flavor, Travel
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