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September 3, 2021 4 minute READ

Friends Day is September 11 in all Locations

tags Mast Family Favorites | Inspiration
locations All

Mast Store’s Friends Day returns on September 11 with new partners and old friends alike. This day of giving recognizes organizations that work in each of our hometowns to activate volunteers around beautiful community assets which contribute to residents’ quality of life and the economic viability of the region. Mast will donate 10% of the day's sales to our partners.

Over the last year, we have all witnessed the importance of reconnecting with nature, taking in the views that we oftentimes just drive by, and finding ourselves decompressing in beautiful surroundings while listening to birdsongs.  

“We hope you’ll join us at the store on Friends Day,” said Lisa Cooper, president of Mast Store. “Our partner organizations contribute to our community in so many ways – adding to the quality of life of residents, enticing visitors to enjoy the beauty that surrounds us, telling our collective stories, and being a vital part of our local economic engine.” 

Mast Store will donate 10% of sales from Saturday, September 11 to our partners, and customers and guests will also be able to add to the donation by rounding up their purchases on September 10-12.  

The Original Store, Annex, Boone, and Rivercross Made in USA, Mast Store’s sister store in Valle Crucis, will be supporting the Blue Ridge Parkway Foundation. This organization is the official fund-raising partner for the Parkway with initiatives that positively impact the visitor experience, improve the health of children through TRACK Trails, and protect the cultural history of the region. 

Waynesville and Knoxville will share the message of the Friends of the Smokies. This friends group is active with volunteers and fundraising that helps care for the most visited park in the National Park Service system. Their purview is historic preservation, wildlife management, environmental education, and providing funds for needs that help rangers with their everyday work.  

Asheville and Hendersonville are welcoming a new partner to our Friends table this year. The Pisgah Conservancy is a small organization with a big calling – helping care for 162,000 acres of the Pisgah National Forest. Activities in the forest include fishing, horseback riding, hiking, camping, even telescope observing at the Pisgah Astronomical Research Institute. The Pisgah Conservancy helps fill in the gaps left by federal funding to maintain trails and other facilities. 

Greenville welcomes back the Friends of the Reedy River. This long-running partnership is a grassroots movement at its best. Friends of the Reedy River is primarily a volunteer organization that is revitalizing one of Greenville’s most significant natural resources. It can be said that the Reedy River was the engine behind a growing city during the Industrial Revolution, and now that engine is being revved up again through restoration and rejuvenation activities along the River’s length that are bringing new businesses and new people to enjoy its beauty. 

Winston-Salem extends a hearty handshake to its new partner the Gateway Nature Preserve. Located near the heart of Downtown Winston-Salem and next to Washington Park, the Gateway Nature Preserve is in the process of reclaiming land used in the industrial process and creating a special place that brings nature and people together. It will offer trails and natural playscapes along with educational programs to further connect people with nature. 

Columbia is conveniently located within one of the many passages that make up the Palmetto Trail, the primary project of the Palmetto Conservation Foundation. The Palmetto Trail links the mountains of the Upstate to the sandy shores of the Lowcountry via trails called Passages, which make the natural environment accessible while conserving it and help communities grow by sharing stories and history along the way.  Almost 400 miles of the 500-mile-long trail have been completed. 

Roanoke is hosting its first Friends Day by welcoming the Friends of the Blue Ridge. Organized in 1988 to assist with projects along the Blue Ridge Parkway, the Friends now lend a hand with opportunities throughout the Blue Ridge region. The contributions resulting from this event in Roanoke already have a project to underwrite – the installation of playground equipment at Explore Park in 2022. 

“One of the core values of each of our partners is everyone can help,” said Ryan Robinson, community relations manager. “Of course, each organization is grateful for monetary donations, but there are also numerous opportunities to help with your time and physical effort.” We hope you’ll visit your favorite store to find needed gear to enjoy the fall weather or to welcome friends and family to a meal over Friends Day and that you’ll follow the links to our Friends’ websites to learn about more opportunities to help.  

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