The Blue Ridge Parkway is a unique national park. This ribbon of mountain road unites the spirit of the past with the present, allows travelers to sample the pleasures of simple mountain living and to develop an appreciation for the incredible splendor offered by the mountains.
Mast General Store and the Blue Ridge Parkway Foundation are investing in the future of the Blue Ridge Parkway because we share a deep commitment to protect the natural, cultural, historic, and recreational qualities that make the Blue Ridge Parkway an American treasure.
Winding for almost 500 miles along the crest of six Appalachian mountain ranges in North Carolina and Virginia, traversing four national forests and six major rivers, the Blue Ridge Parkway  is one of the most extraordinary and soul-soothing travel experiences in the world. But the Parkway is more than a remarkable passageway through natural grandeur; it is a visionary promise of conservation, protecting more than 81,000 acres of rare plants and wildlife, unequalled scenic beauty, vibrant Appalachian traditions, and historically rich cultures.
 In the tradition of merchants and shopkeepers of bygone days, Mast Store gives back to the local community in ways that aim to preserve and enhance the best parts of mountain life. By partnering with the Blue Ridge Parkway Foundation, Mast is extending its commitment to the whole region and helping to assure the traditions, culture, and history of the Parkway and surrounding lands are nurtured today and into the future.
The Blue Ridge Parkway connects each of the Mast General Store communities. From the Original Mast Store in Valle Crucis to Boone and on to Asheville, Waynesville, Hendersonville, Greenville, South Carolina and Knoxville, Tennessee, the Parkway weaves together opportunities for recreation, education and more.
We hope you will share the journey.
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