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Lisa Cooper stepped into her role as the president of the Mast General Store on September 13, 2016. The announcement was made at the company’s anniversary dinner, which honors long-time employees celebrating milestone years with the company. The move was not unexpected but could be considered a bit unusual. ...read more
Behind the Scenes | Mast Family Favorites
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March is Women’s History Month, and, in celebration, Mast General Store is recognizing women-owned companies whose products we carry. ...read more
Local Flavor
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“Thirty days has September, April, June, and November. All the rest have 31, except February, which is dumb.” That’s not the way the verse really goes, but it’s funny and rhymes. And, as it turns out, it’s not dumb, and that extra day we have every four years helped add structure and order to the calendar (and the world). ...read more
Inspiration | Mast Family Favorites
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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You know the summer is coming to a close when the sunflowers start to droop in the heat of the noonday sun. Checking in with a large field of cheery sunflowers near the Mast Store World Wide Headquarters, it’s clear from the sleepy blooms that summer is ever so slowly fading. Before we get back into the swing of another school year, here are a few of our favorite ways to enjoy the last days of summer.
In Dupont State Forest, the River Bend Trail takes you to Hooker Falls and Triple Falls. Both are easy hikes for the little ones and less than a mile long. The Little River creates a beautiful, serene pool at the base of Hooker Falls and is a popular swimming spot to cool off and splash around.
KEEN’s Newport sandals for adults and children are perfect for hitting the trail and jumping in the water, too! These sandals feature a sturdy toe cap for extra protection, while still providing the ventilation needed on hot summer days. They grip easily on slippery surfaces and dry quickly when you’re out of the water and back on the trail.
The fun doesn’t have to end because the sun goes down. Eating watermelon on the front porch makes for a delicious summertime dessert, especially when followed by catching fireflies in mason jars. This summer, we strung up hammocks from two large maple trees in the front yard. Our family enjoyed many evenings watching the moon rise and stars twinkle. Learning about constellations, how to spot the planets, and catch a shooting star lighting up the night sky are all wonderful ways to spend a family evening. HERE is a great app for family stargazing. NASA even offers a printable Star Finder for each month of the year - check it out HERE.
Big enough for two and huge for one, the ENO DoubleNest Hammock is the perfect way to kick back under the night sky (or any time of day, really). Once it’s packed into its attached compression sack, this hammock is about the size of a grapefruit and weighs less than 2 pounds. For every ENO Hammock you purchase online, Mast Store will send you a free set of ENO Twilights (while supplies last)! These little lights add a touch of magic to each star gazing evening from the comfort of your own yard.
Whatever way you decide to enjoy your last few days of summer, we hope you get the chance to relax, share a laugh, and do something spontaneous before the full schedule of school gets locked in.